Demo Factor



We’re very pleased to welcome Student Radio Alumni, and presenters of BBC Radio 1’s Weekend Breakfast, Sam & Danni as the hosts of the 2024 DemoFactor hosted by LSR, Leeds Student Radio.

“We’re so gassed to be hosting Demofactor 2024! It’s one of THE best events in the student radio calendar full of drama and fun and we can’t wait to be there with you to guide you though the night!

Only a few years back were nervously waiting for our demos to pop up at this very event. If you’re umm’ing and ahh’ing about putting a demo in, just do it! This could be a potentially career changing opportunity with so many valuable lessons can be learnt & great industry contacts to be made..!

Let’s all have a laugh ‘eh – bring on Monday night!!”

Sam MacGregor & Danni Diston are leading Radio Presenters who began their career together on their University Radio Station. After winning a range of awards including “Best Entertainment Show” and Sam going on to win “Best Male Radio Presenter” at the Student Radio Awards in 2019, the pair continued to present together after graduating, landing their BBC Radio 1 debut only a year later.

In December 2020, Sam & Danni hosted Radio 1’s Life Hacks and The Official Chart: First Look as part of BBC Radio 1’s Christmas Takeover Scheme. Since then, the pair have gone on to present a wide range of shows across the BBC Radio network, resulting in them being the most used cover presenters on Radio 1 throughout 2021.

After solidifying their names as prominent leading figures on the station, September 2023 saw Sam and Danni launch a brand new BBC Radio 1 Weekend Breakfast show which broadcasts from Cardiff.